The entrepreneurs I’ve worked with were looking for…..
They either wanted to make more money and feel like they’re in control or they wanted to get focused on the things they needed to do to make more money and have more time, I helped them do just that.
This statement may surprise you because many business coaches don’t want to talk about money. But in my experience — one of the primary reasons you started your business is to make money, and one of the main reasons you’re reading this is you’re looking for more ideas on how to do just that.
Of course there are other reasons as well and some of them may be even more important to you.
You may like the lifestyle and the freedom of not working for someone. You may want the upside of being your own boss and calling your own shots.
You may be even be in it for the shear pleasure and satisfaction of building something significant. But almost always, alongside one those reasons are the goal of making your business more profitable and you more prosperous.
So let’s start here. Can you answer this question?
What do you want RIGHT NOW from your business?
For some people the answer is increasing overall revenues, while for others it’s more about margins and profits. Some entrepreneurs want to engineer rapid growth and dominate their markets, building their businesses for the long haul, while others want to be in a position to sell for the most money possible in three to five years.
Some business owners want the perfect lifestyle business, while others have a clear-cut, unabashed, no-nonsense goal: using their business to become wealthy. If any of these describes you; I can help you get what you want.
Really, I can…
And whether you’re a seasoned veteran with years of experience and multiple businesses under your belt, or you’re just getting started and this is your first venture, read on…
Each situation is a little different
You may be charging forward with a precise plan knowing just what to do next, and simply want another set of eyeballs peering over your shoulder to help you avoid the minefields ahead.
You may have reached a wall with your own ideas. Your business is profitable but not wildly so, and rather than repeating the same mistakes and patterns indefinitely you want help breaking through to higher levels of performance, sales and profits.
Or you may have woken up to the reality that your business model is no longer effective – or, let’s speak plainly – your business is broken – and you need hard-core intervention to turn it around.
Now it’s true that most of the men and women who hire me are currently quite successful. They run profitable businesses of all sizes, ranging from bare-bones startups to empires with revenues in the hundreds of millions. So you might wonder why they feel they need a business advisor or business coach.
The answer is simple. They’ve figured out that by getting an instant strategic make over, an on-call source of objective help-me-see-my-blind spot advice, and detailed answers to critical business questions, coupled with independent accountability for results, and even some prodding, pushing, and shoving in the areas where they tend to foot-drag, they’re going to reach their goals even faster.
Why do people hire business coaches?
Although you may use different language to describe your situation, one or more of these is going to fit:
In just a bit I’ll tell you how we can decide if we’re a fit for each other, and if we are, I can definitely help you get what you want.
A little bit about me
For over 20 years I’ve worked with hundreds of businesses in 24 different industries. I’ve been involved in 11 different start-ups and know the pitfalls of starting a business. My clients have consistently grown their businesses an average of 27% and I’ve seen growth as high as 292%. And I’ve added millions of dollars to their bottom lines.
My approach is very different from your average business coach in several ways.
First, I’ve created a repeatable, measurable, simple system that no matter what business or industry you’re in it will work for you.
Second, I call them like I see them. No B.S. I’m going to tell you exactly what I recommend for your business and how to go after it. You may not always like what I have to say but if I wasn’t straight with you it does neither of us any good. Of course, I will ask you questions and over time it could end up being hundreds of them. But at a certain point, I will tell you precisely what to do so you can get what you want.
The way I see it, you’re going to pay me a fair sum of money and when you ask me questions it’s because you think you need answers. So when you ask me what I think, believe me, I will tell you.
Third, and most importantly, once we agree on what you’re going to do next, I will hold you accountable for taking action. I will help you create a game plan using my Business Planning Funnel (which I wrote an award winning book about) and then I will hold your feet to the fire to keep you on track and executing it.
I will remind, recommend and exhort, bug, pester and you may even feel harass you… because while you may think you’re too busy, or your priorities have changed, or you’re just too plain comfortable, deep down we both know that only consistent, committed action is going to get you to your dreams.
And if you become one of my clients, that’s exactly what I’ll commit to: helping you reach your business dreams.
Still with me?
If you’re still with me, you’re probably curious, intrigued, even fascinated. I hope so. You may be starting to think this is the greatest thing ever. Lets find out if we’re a fit for each other.
Are we the right fit?
…If your business has greater than $250,000 in annual sales. (If sales are less than that we may still be a fit. It depends on your immediate growth goals, the resources you have to facilitate that growth, and frankly, whether you have the cash. If not, I have other business growth products, which might be more appropriate.)
…If you are committed to growing your business right now, by a lot. The fact is that not everybody wants to grow, and some people who really would like to grow don’t really want to do what’s necessary to make it happen. Your commitment to significant growth is critical because, one, without profit growth the investment in my services just doesn’t make sense. And two, if you’re not committed to growing your business, why would you put up with someone kicking your butt to take action all the time?
…If I believe your business model has legs. By business model I mean your market niche, your products and services, your pricing, your expense structure, your distribution system, and your ability to make a profit. I have to believe I can help you reach your goals
…If you are committed to producing results and willing to work on a six month time horizon. Face it. The kinds of results we produce take time. If you want what you want within 30 days, I might be able to help you but I cannot and will not sign up for that. My clients decide to go the distance to get what they want, and believe investing the time to do so makes complete sense. This doesn’t mean you won’t see results much sooner than that. Most likely you’ll get some of what you want in short order and I’ll do my best to make sure you do.
How we will work together
If we decide to work together you’ll start with a Business Success Analysis, this will include a detailed questionnaire and a Business Effectiveness Questionnaire. The objective is to get you thinking more profoundly about your business than ever before. In addition I may interview vial phone your key employees as well as analyze your marketing and sales systems. Many new clients tell me this is an eye-opening process, and often reach a certain level of enlightenment from this first step alone.
Next, we will do an in depth interview either in person or via phone, together we’ll dig deeply into your situation and examine what I call the six critical areas of your business. We’ll analyze your vision and branding, leadership and team, your marketing systems, your sales process, your operation and customer service and finally we’ll examine your strategic alliances. We consider everything that’s relevant to putting your business on the fastest possible track. I’ll then prepare a report called Observations, Recommendations and Priorities and we’ll review that report and from it we’ll take the priorities and then build your strategic action plan using my Business Planning Funnel. I’ll take you through the process I write about in my award winning book, Ultimate Breakthrough Planning: The Business Funnel Approach.
Over the course of the next six months, we’ll have a series of scheduled phone meetings to keep your growth program on track. You will have the option of either a once a month program or a twice a month program. I will also make a specific recommendation based on your plan. This is how we insure steady progress towards your business goals.
Between scheduled conversations you may have questions, concerns, ideas, issues, documents for review or editing, marketing or sales or negotiation emergencies, and other things, which need prompt attention. This part of our work together is unscheduled and unlimited, with ad-hoc communication by email, IM, text, phone, or any of the ways we agree to reach each other. I am committed to helping you grow your business, period.
Occasionally during the year we may meet face-to-face again if circumstances call for it.
Fees
Our work is based on a six-month agreement. The program fees range from $10,000 to $30,000, this includes the initial analysis. The program fee is paid upon signing our agreement.
Guarantee
Because I know my systems work I do something pretty unusual in coaching and consulting: I guarantee our work together. People are typically surprised by this and want to know how it’s possible. It’s easy, I know my track record, and my guarantee is based on your performance and satisfaction. My guarantee is simple; if you do the things we agree on and execute your plan at the end of our work together if you’re not satisfied your business is in better shape I’ll continue working with you at no cost until we get it right.
Next steps
If you think we’re a fit for each other and would like to work with me, the first step is to give me some basic information about you business. You can click on the button on the left and it will take you to a form to enter the information. Once I receive the information I’ll contact you to set up an initial phone conversation to see how we might work together.
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